Be Your Own–Strellson taps Vinnie Woolston for their latest campaign featuring new sportswear fragrance LOADED. Strellson’s third men’s fragrance, LOADED is accompanied by the tagline Be Your Own. With direction by creative director Anders Hallberg and director of photography Ekkehart Pollark, Vinnie takes to the streets of downtown Los Angeles, amongst a crowd of more than a hundred extras for a definite stand out in the crowd moment.