Vladimir Ivanov by Jimmy Backius for H&M Spring 2011 Campaign

The Fashionisto

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Published February 17, 2011

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Updated January 3, 2015

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Jimmy Backius photographs Vladimir Ivanov for H&M’s new campaign, The Modern Mix with art direction by Mikael Kangas. The perfect H&M man, Vladimir dons a wardrobe that blends casual staples with the retailer’s more dressier garments.

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