New Direction–For the November/December 2012 issue of Essential Homme, photographer A.P. Kim and fashion editor Terry Lu team up to create a polished editorial focused on Joseph Abboud’s latest collection. Capturing models Vladimir Ivanov and Janice Fronimakis (VNY) in the latest offering of the label, Kim focuses the attention on the new path of the brand, thanks to the work of creative director Bernardo Rojo. The starting point of Rojo’s work at the helm of the American label is reworking its heritage in a more contemporary and appealing way, thanks to looks that combine comfort with finely tailored silhouettes and sporty details.
