Zara Goes 50s Retro for Fall ’18 Campaign Collection

The Fashionisto

/

Published October 22, 2018

/

Updated January 17, 2024

Lukas Marschall dons a trench from Zara Man's fall 2018 campaign collection.Pin
Lukas Marschall dons a trench from Zara Man’s fall 2018 campaign collection.

Zara surprises with a new campaign for fall-winter 2018. In fact, the Spanish brand releases a “campaign collection.” The outing takes inspiration from 1950s style for a chic throwback.

Related: Mahad Musse Makes a ‘Shearling Statement’ for Zara

Front and center, model Lukas Marschall reunites with Zara. He appears before photographer Mikael Jansson for the occasion.

Rocking a fresh pompadour, Lukas dons Zara’s must-have essentials. The covetable pieces include a classic trench, Harrington jacket, and double-breasted suit.

Zara Man Fall/Winter 2018 Campaign Collection

Reuniting with Zara, Lukas Marschall wears a sweater with a giant safety pin graphic.Pin
Reuniting with Zara, Lukas Marschall wears a sweater with a giant safety pin graphic.
Mikael Jansson photographs Lukas Marschall in a double-breasted suit from Zara Man.Pin
Mikael Jansson photographs Lukas Marschall in a double-breasted suit from Zara Man.
Sitting for a photo, Lukas Marschall wears a Zara Man overcoat.Pin
Sitting for a photo, Lukas Marschall wears a Zara Man overcoat.
Zara enlists Lukas Marschall as the star of its new campaign for fall-winter 2018.Pin
Zara enlists Lukas Marschall as the star of its new campaign for fall-winter 2018.

Recent Updates

Damson Idris Leads Tommy Hilfiger’s Spring 2025 Denim Ad

Damson Idris Leads Tommy Hilfiger’s Spring 2025 Denim Ad

Tommy Hilfiger’s spring 2025 campaign features Damson Idris in a fresh reimagining of classic denim. Idris showcases the latest pieces, ...
KUN Brings Bold Energy to Versace’s Lunar New Year Ad

KUN Brings Bold Energy to Versace’s Lunar New Year Ad

KUN, Versace’s global brand ambassador, is in the spotlight once again. Following his striking fall 2024 campaign, the star ushers ...
George MacKay Shines in Gucci’s Reflective Spring 2025 Ad

George MacKay Shines in Gucci’s Reflective Spring 2025 Ad

For Gucci’s spring-summer 2025 campaign, “Where Light Finds Us,” actors George MacKay and Yara Shahidi step into a world shaped ...
Penn Badgley Takes New York in Moncler’s Spring 2025 Ad

Penn Badgley Takes New York in Moncler’s Spring 2025 Ad

Best known for his roles in “You” and “Gossip Girl,” Penn Badgley leads the spring 2025 campaign for Moncler. Set ...
Zhang Youhao Leads McQueen’s Lunar New Year 2025 Ad

Zhang Youhao Leads McQueen’s Lunar New Year 2025 Ad

In “A Sense of Belonging,” McQueen crafts an evocative narrative for Lunar New Year 2025, headlined by Zhang Youhao. Against ...
Loro Piana’s Spring 2025 Ad Blends Architecture & Style

Loro Piana’s Spring 2025 Ad Blends Architecture & Style

Loro Piana unveils its spring 2025 campaign, photographed by Mario Sorrenti. This season, Rio de Janeiro's vibrant modernism sets the ...