Zara Goes 50s Retro for Fall ’18 Campaign Collection

The Fashionisto

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Published October 22, 2018

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Updated January 17, 2024

Lukas Marschall dons a trench from Zara Man's fall 2018 campaign collection.Pin
Lukas Marschall dons a trench from Zara Man’s fall 2018 campaign collection.

Zara surprises with a new campaign for fall-winter 2018. In fact, the Spanish brand releases a “campaign collection.” The outing takes inspiration from 1950s style for a chic throwback.

Related: Mahad Musse Makes a ‘Shearling Statement’ for Zara

Front and center, model Lukas Marschall reunites with Zara. He appears before photographer Mikael Jansson for the occasion.

Rocking a fresh pompadour, Lukas dons Zara’s must-have essentials. The covetable pieces include a classic trench, Harrington jacket, and double-breasted suit.

Zara Man Fall/Winter 2018 Campaign Collection

Reuniting with Zara, Lukas Marschall wears a sweater with a giant safety pin graphic.Pin
Reuniting with Zara, Lukas Marschall wears a sweater with a giant safety pin graphic.
Mikael Jansson photographs Lukas Marschall in a double-breasted suit from Zara Man.Pin
Mikael Jansson photographs Lukas Marschall in a double-breasted suit from Zara Man.
Sitting for a photo, Lukas Marschall wears a Zara Man overcoat.Pin
Sitting for a photo, Lukas Marschall wears a Zara Man overcoat.
Zara enlists Lukas Marschall as the star of its new campaign for fall-winter 2018.Pin
Zara enlists Lukas Marschall as the star of its new campaign for fall-winter 2018.

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