The picturesque town of Soleto, nestled in the province of Lecce in Apulia, Italy, serves as the enchanting backdrop for Zara Origins’ summer 2024 collection. Meanwhile, the season’s faces include Carlo Savodelli, Francesco Ruggiero, Roman Seefeldt, and Yaz Yüceil, who embody the essence of this timeless range.
Inspired by Shakespeare’s “A Midsummer Night’s Dream,” Zara presents a “Sogno di una notte di mezza estate a Soleto,” blending nostalgic elements with contemporary flair.
Zara Origins Summer 2024 Collection
The color palette of the Zara Origins summer 2024 collection draws inspiration from Soleto’s natural surroundings. Hues like Oyster White, Sand, and Dark Green dominate the range, evoking a sense of tranquility and connection to the earth.
Zara Origins’ foundation is the seamless integration of casual and sophisticated styles. The linen blouson jacket, a standout piece, captures the spirit of relaxed elegance. Pair it with slim-fit jeans for a look that exudes casual refinement, evoking a stroll through Soleto’s historic streets or an evening aperitif.
Smart-casual is the heart of Zara Origins’ summer lineup. The jacquard T-shirts linen-silk shirts offer a sophisticated twist on classic summer staples. Combine these with wide-fit shorts for a laid-back yet polished appearance, ideal for beach outings and urban adventures.
For those moments that call for a touch of formality, the collection delivers with its suit jackets. These pieces are designed with a modern fit, providing a generous, relaxed cut. Whether attending a summer wedding or a formal dinner, these jackets ensure you remain sartorially impressive.
Zara Origins embraces a nostalgic journey, blending elements from different eras to create a collection that feels both familiar and fresh. This subtle nod to the past and contemporary designs results in a lineup that resonates with a sense of timelessness.