The Zara Studio collection, “Beyond Modern,” for fall-winter 2024, debuts classic inspiration with a contemporary vision. Under Karl Templer’s creative direction, the Zara design team crafts a lineup that reinterprets 21st-century dressing.
It’s a collection where versatility meets amplified proportions, shaped by the Mod aesthetic—infusing retro flair with forward-looking energy.
Zara Studio Fall/Winter 2024 Campaign
This season’s Zara Studio collection marries timeless styles with vivid color contrasts and rich textures. The oversized coats reflect the boldness of ’60s Mod fashion but with a contemporary twist that sees them reimagined in exaggerated shapes, evoking an effortless yet powerful silhouette.
Turtleneck sweaters arrive in vibrant tones, reminiscent of the sharp, rebellious edge seen on icons like Mick Jagger in his heyday. Boxy tees play with structure, while knit sets explore tactile depth through thick cable patterns and ribbed finishes, nodding to the masculine appeal of vintage sportswear.
Lensed by Craig McDean, the campaign features models Antoine Brabant, Hoyong Kim, Leo Cremer, Pierrick Grégoire, Tunji Obembe, Vasko Luyckx, and Victor Buysse. They showcase the standout pieces, from sweeping coats to relaxed-fit trousers, each look reflective of Zara’s modern point of view.
Zara Studio’s fall-winter 2024 collection perfectly captures classic menswear through a future-forward lens—where heritage and contemporary style coexist seamlessly. It’s a wardrobe for the man who wears history as a badge, but only if it serves the present.
Zara Studio Fall/Winter 2024 Lookbook
